The Reject Shop is a chain of stores located in Australia; they sell a range of goods such as snacks, food, party, health and beauty aids, gift cards, storage, kitchenware, cleaning supplies, homewares, and other seasonal items. They also sell products from high-quality Australian brands such as L’Oreal, Pepsi, Cadbury, Nivea, Dynamo, Finish, Carmen’s, and Omo. The Reject Shop is a locally owned public company; they get their revenue from selling a discount variety of merchandise. They have up to 5,600 employees working in their chain of 357 stores that can be found all over Australia except in the Northern Territory. They have their administered head office in Kensington, Victoria.
The first Reject store was opened in 1981 in Melbourne Suburb of South Yarra by founders Ron Hall and John Shuster. The shop was sold out in seconds and thus discontinued lines that led to “the Reject Shop.” In 1994, the retail chain had the Macquarie Bank as the majority owner, but it was floated on the Australian stock exchange later in June 2004, when the bank decided to let go of its shares. It was successful, and the company tripled in size after two years of going public. In October 2013, the store surpassed the 300 store milestone. After the end of the financial year in June 2020, the company increased its sales to surpass AUD$820m. later on, in September 2020, they partnered with British chain Tesco to offer the best lowest prices and ensure that they offer their customers the lowest prices. In November 2020, they partnered with DoorDash in order to make it easier for their shoppers to save even more money by providing them with a home delivery service for essential staple items.