Woolworths

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Woolworths

Woolworths is Australia’s largest supermarket chain. Operating 995 stores across Australia, Woolworths relies on the 115,000 team members in stores, distribution centers, and support offices to provide our customers with superior service, range, value, and convenience. Woolworths prides itself on working closely with Australian growers and farmers to ensure the best products are available to customers. Sourcing 96% of all fresh fruit and vegetables and 100% of fresh meat from Australian farmers and growers. This makes Woolworths Australia’s Fresh Food People. As one of Australia’s most innovative retailers, Woolworths understands that consumers are looking for new, simple ways to shop. Consumers can shop from the comfort of their computer at home or on the train on their way home from work using the Woolworths Supermarket App and the best part is, their groceries can be delivered straight to the kitchen bench.

Woolworths Limited (now Woolworths Group) was founded on 22 September 1924 by five Australian entrepreneurs – Percy Christmas, Stanley Chatterton, Cecil Scott Waine, George Creed and Ernest Williams. The first store was opened on 5 December 1924 in Pitt Street of Sydney's Imperial Arcade, called "Woolworths Stupendous Bargain Basement". Following the first store there were only 29 shareholders and there was little interest to accelerate the brand's growth. However, as trading continued and shareholders brought more capital, the dividends paid by the company increased from 5% to 50% after its third year of operation.

We love Australia, and we love being Australian. That’s why 96% of the fresh fruit & veg we sell come from Australia, grown by true-blue farmers right across the country. 100% of our fresh meat comes from here, too. Be up to date with heaps of handy news, offers, competitions, and more. Enjoy the latest weekly digital catalogue delivered straight to your inbox every Wednesday! Sign up to receive the latest digital catalogue, with more specials and recipe inspiration.

In September 2007, Woolworths began a trial of Everyday Rewards, a Woolworths shopping card that automatically tracks supermarket purchases and fuel discounts, thus eliminating the need for shoppers to retain paper coupons. In addition it allows Woolworths to record purchases made by customers to offer them relevant promotions and for studies in demographics and marketing, hence incentives for customers who register their details.

Discover delicious meal inspiration and fresh ideas from Woolworths Fresh Ideas magazine. From easy weeknight dinner recipes to simple salads and decadent desserts. View and shop directly form the Woolworth catalogue on line.

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