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Current catalogue JB Hi-Fi - Valid from 01.10 to 31.10 - Page nb 72

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Catalogue JB Hi-Fi 01.10.2022 - 31.10.2022
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Tai INSTANT GRATIFICATION When they first hit the streets in a big way, instant cameras were a thing of wonder. Rather than taking snaps and sending them off to a lab to be developed, within minutes you'd have one in your hot little hands. It’s comforting that they continue to thrive in these days of phone cameras, and anybody who loves to cherish photographic memories should have one in their arsenal. Words Bec Summer ‘ou may think that such a device may Ve be as indispensable when we're all toting capable cameras about in our smartphones, but it all depends upon how you view photos saved on a device compared to physical representations of them. You can't really pin a mobile phone to the fridge with a magnet! A printed image offers a tactile experience, a physical representation of a moment in time, and one that’s shareable within minutes. It can mean much more than just texting an image through to somebody. Yes, you can print mobile shots later, but it's more convoluted, and less instinctive. Instant photography brings some spontaneity back to the process - you point, you shoot, you get what you get. We all know types who'll keep snapping on their phone, then not liking their expression so making you do it all over again, SNAPPY LAND Polaroid released their first instant camera way back in 1948. It was christened the Land Camera after the creator of the process, Edwin Land. and so on... When accounting for the minutes of development time, instant photography keeps things a bit more real, and with a nice nostalgic nod at the same time. There are several options for getting into instant photography available today, all incorporating modern technology for better printed picture quality than ever before, along with even more features that make for ease of use. Why get bogged down in technological technicalities when you really can simply point and shoot? GOOD Fujifilm Instax Mini 11 This little beauty really couldn't be simpler to use. Just switch it on, point it at something and click. There's no faffing about with exposure settings and other technical stuff, as the handy little Instax Mini 11 does it all for you, even firing the inbuilt flash if needed. Plus, for the 21st century there's a very handy selfie mode, and it comes in a selection of cool colours including Blush Pink, Sky Blue, Ice White, and Charcoal Grey. visit stack.com.au AROUND Musicians would never give out bad advice, would they? Well, we doubt it was intentional, but when André Benjamin hit a rich vein of meme with the refrain of “Shake it like a Polaroid picture” in Outkast's mega-catchy hyper-hit Hey Yal, he was leading us all astray. While people were shaking their developing Polaroids years before the song came along, as it was thought to actually help speed up developing with literally smelly older instant photo technologies, i's actually a bad habit, as vigorous shaking during this phase can mess with the chemicals involved, leading to flaws in your image. To ensure that all is golden, once taken just pop your fresh photo on a flat surface and leave it to do its thing. BETTER Fujifilm Instax SQ1 Instant Camera Taking a step up the instant camera evolutionary ladder, the Instax Square SQ1 delivers all the fab features of its smaller sibling, the Mini 11, in a very funky fashion. Automatic exposure? Check! A flash that knows when it's go time? Sure thing! That everso-handy selfie mode? You betcha! You can even use the selfie mode to take close-up shots between 30 to 50 centimetres away. Another colourful device, check it out in Glacier Blue, Chalk White, or Terracotta Orange. BEST Polaroid Now i-Type Instant Camera The Polaroid Corporation invented the instant camera, and this modern take on their creation brings today's tech to a gorgeous retro-honouring shape. With colours including black, pink, and classic white, the design has a friendly face vibe — especially if you're prone to facial pareidolia, where you see faces in everyday objects - and the camera is also friendly to use. Features such as a two-lens autofocus system for sharper images, a human- friendly flash (bye-bye red eyes), and a self-timer add convenience, and you can even get creative with two frames in one photo via a built-in double exposure option. © jbhificom.au iB HIFFT

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Tai INSTANT GRATIFICATION When they first hit the streets in a big way, instant cameras were a thing of wonder. Rather than taking snaps and sending them off to a lab to be developed, within minutes you'd have one in your hot little hands. It’s comforting that they continue to thrive in these days of phone cameras, and anybody who loves to cherish photographic memories should have one in their arsenal. Words Bec Summer ‘ou may think that such a device may Ve be as indispensable when we're all toting capable cameras about in our smartphones, but it all depends upon how you view photos saved on a device compared to physical representations of them. You can't really pin a mobile phone to the fridge with a magnet! A printed image offers a tactile experience, a physical representation of a moment in time, and one that’s shareable within minutes. It can mean much more than just texting an image through to somebody. Yes, you can print mobile shots later, but it's more convoluted, and less instinctive. Instant photography brings some spontaneity back to the process - you point, you shoot, you get what you get. We all know types who'll keep snapping on their phone, then not liking their expression so making you do it all over again, SNAPPY LAND Polaroid released their first instant camera way back in 1948. It was christened the Land Camera after the creator of the process, Edwin Land. and so on... When accounting for the minutes of development time, instant photography keeps things a bit more real, and with a nice nostalgic nod at the same time. There are several options for getting into instant photography available today, all incorporating modern technology for better printed picture quality than ever before, along with even more features that make for ease of use. Why get bogged down in technological technicalities when you really can simply point and shoot? GOOD Fujifilm Instax Mini 11 This little beauty really couldn't be simpler to use. Just switch it on, point it at something and click. There's no faffing about with exposure settings and other technical stuff, as the handy little Instax Mini 11 does it all for you, even firing the inbuilt flash if needed. Plus, for the 21st century there's a very handy selfie mode, and it comes in a selection of cool colours including Blush Pink, Sky Blue, Ice White, and Charcoal Grey. visit stack.com.au AROUND Musicians would never give out bad advice, would they? Well, we doubt it was intentional, but when André Benjamin hit a rich vein of meme with the refrain of “Shake it like a Polaroid picture” in Outkast's mega-catchy hyper-hit Hey Yal, he was leading us all astray. While people were shaking their developing Polaroids years before the song came along, as it was thought to actually help speed up developing with literally smelly older instant photo technologies, i's actually a bad habit, as vigorous shaking during this phase can mess with the chemicals involved, leading to flaws in your image. To ensure that all is golden, once taken just pop your fresh photo on a flat surface and leave it to do its thing. BETTER Fujifilm Instax SQ1 Instant Camera Taking a step up the instant camera evolutionary ladder, the Instax Square SQ1 delivers all the fab features of its smaller sibling, the Mini 11, in a very funky fashion. Automatic exposure? Check! A flash that knows when it's go time? Sure thing! That everso-handy selfie mode? You betcha! You can even use the selfie mode to take close-up shots between 30 to 50 centimetres away. Another colourful device, check it out in Glacier Blue, Chalk White, or Terracotta Orange. BEST Polaroid Now i-Type Instant Camera The Polaroid Corporation invented the instant camera, and this modern take on their creation brings today's tech to a gorgeous retro-honouring shape. With colours including black, pink, and classic white, the design has a friendly face vibe — especially if you're prone to facial pareidolia, where you see faces in everyday objects - and the camera is also friendly to use. Features such as a two-lens autofocus system for sharper images, a human- friendly flash (bye-bye red eyes), and a self-timer add convenience, and you can even get creative with two frames in one photo via a built-in double exposure option. © jbhificom.au iB HIFFT
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